Social Media Management

As Canberra’s leading Design agency with over 8 years of experience and loyal clientele, OzWeb Design Agency is offering Canberra social media management services to drive more customer retention and business growth. Whatever your goals are – brand identity, more sales, customer engagement, leads, or customer retention, we’re here to help you achieve them. Our Social Media campaigns will allow you to connect and engage with your target audience. Our creativity helps you convert your users and build your loyal clientele.

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What We Offer

Our creative team of professionals have the right experience and skills to create an impactful brand that stands out. Take a look at our range of services and see how we can elevate your brand.

Website Design & Development

Digital Marketing

Google Campaigns

Social Media Management

Data Analytics

Graphic Design

Android/IOS Apps

Content Marketing

3D Architectural Design

Why Choose Us

We’re more than your regular design agency. We do our research to understand the personalized needs of our clients, and set new business goals to Our data-driven strategies and dedication for each project,  set your business apart from your competition, with the right design. It is essential for us to deliver satisfying results for all our clients. In fact, this is what builds our loyal clientele. Our full-time staff ensures that all our projects are budget-friendly for our clients, and completed before their individual deadlines.

REACH YOUR TARGET AUDIENCE 

We look into your business profile, and marketing investment, to create a social media marketing plan that suits you. Moreover, with our tailored approach and marketing analysis, we create strategies that work with your goals and budget. We use multiple social media platforms including Facebook, Instagram, LinkedIn, and Youtube, and provide you with clear insights so you are aware of your current marketing performance.

Our focus is brand awareness, customer interest and engagement, more leads and sales, and brand recall. Hence, our technical team of creative professionals will execute and manage your marketing campaign on social media. They will also be mindful of all requirements and brand guidelines to deliver the best results.

Let Your Customers engage with Your Business

The first step of a typical customer journey is brand awareness. Your target audience needs to be introduced to your brand to build interest in your services and products. Creating attention from your target audience, with creative campaigns on the latest trends, will generate instant sales and leads.

Social media has gained popularity over the years as it allows users to engage with others globally. Hence, digital markets have expanded as well, which explains why social media advertising is so important. The right marketing can influence purchasing decisions and their perception about your products and services.

WE FOCUS ON YOUR NEEDS

Your brand is important and we value that. With our detailed design approach, we create brands that convert.

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Research

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Planning

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Design

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Development

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Testing & Launch

We Build a Website that the Client Loves

We communicate with our clients to understand their requirements and translate their vision in our web designs. Each website is unique and customized according to your business profile so you can connect with your customers.

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Social Media Platforms

More than 80% of internet users also use Facebook, which makes it one of the top advertising platforms. With over 13 million users in Australia, Facebook’s advertising helps you target your potential clients. You can personalize your ad with images, videos, etc., to create a unique voice for your brand. Moreover, it directs potential clients to your website and helps them convert. Once they see you on Facebook, they already know a bit about your brand before actually visiting your website.

However, if you’re struggling to be noticed on the busy platform, it’s because over 50 million businesses have created their social presence on Facebook. You need to make your business push through the crowd and stand out. More than Facebook likes, you want your business to grow with more sales and real results. Facebook alters its algorithm regularly, making it harder for businesses to adjust and generate promising results. However, w’re well aware of the changes and adjust your campaigns accordingly so you get the results you need.

We study your business profile to develop creative ad campaigns supported by logistics and data that targets your audience and helps them convert. Moreover, we carefully manage and monitor your performance after setting up your campaign to assess the performance and improvements. Transparency is important, so you will be able to access these results so you can watch your business grow.

More than 30% of Instagram users have made purchases after seeing a product or service on the platform. Hence, businesses globally, are beginning to use Instagram as their preferred social media platform. The user-friendly, and enjoyable platform delivers actual conversion rates for multiple businesses. Compared to all other social media channels, it has the highest level of engagement. However, for boost in sales. conversion rates, and revenue, you need the right marketing strategy on Instagram.

With a lower advertising cost, Instgram will allow you to reach the ROI you expect. Moreover, it will create brand awareness and increase credibility inyour target market. Moreover, your target audience is constantly growing on the platform as they engage with your business.

Instagram was home to over 7 million active users monthly, in April 2017. Each industry and business can use this platform to maximize their revenue with strategic advertising. With 50% growth yearly, and the highest engagement, Instagram provides businesses with maximum potential.

We generate sponsored ads that are tailored to your goals. With the right budget, detailed monitoring, and creativity, you can use boost your sales through Instagram advertising. With product and service links appearing in bright blue colors, customers are encouraged to interact which drives more traffic to your website.

Your business can target your audience according to location, gender, age, connections, etc. The cost of the advertising varies according to the type, your goals, and more. However, with impressive ROI, the investment is worth it.

While majority of Internet users of all ages are active on Facebook and Instagram, LinkedIn is the place for over 450 million professionals. Over 80% of your B2B leads will come from LinkedIn. Creating brand awareness, leads, sales, and loyal clientele, is possible with an effective marketing strategy on LinkedIn. All your pages on LinkedIn need to be SEO optimized to create a cohesive brand image. With the right strategy, you can direct the right people to your business and website.

With targeting advertising, your business will have customized and dynamic text and image ads on LinkedIn, to target your audience specifically and increase ROI. However, with sponsored content, your content is promoted to develop brand trust and visibility as a leader in the market. With the authority, your business will generate more leads with a higher conversion rate. These 2 marketing strategies allow your LinkedIn ads to be placed right before the decision makers in the market,

LinkedIn is the platform for professional networking where over 40 million executives are searching for content to improve their way of doing business. With over 9 billion impressions weekly, LinkedIn is the perfect platform to advertise your business. We analyze your current marketing strategies and performance, and compare it to your competitors. Then, with our new customized marketing strategies, your business develops leads and sales, with higher conversion rates. With one-to-one marketing that targets executives and professionals achieve success in B2B marketing and generate quality leads.

As the best platform for video advertising, YouTube helps businesses from awareness to conversions. However, video content needs time and many, which is why you need to make sure they are optimized on SERP, so you can rank higher with more conversions.You need to stay relevant to latest trends to generate more views, engagement, and conversions.

Your video needs to answer the questions your target audience may have. Hence, it is a crucial platform for your business amidst the competition in Australia.

Our creative team of SEO and video experts, and digital marketing strategists, will help you create SEO-optimized video content that converts. We analyze your target audience, competitors, and current trends, to develop an optimized strategy that helps you achieve your goals. With the right keywords, research, competitive density, and optimized content, you can use YouTube campaigns to boost sales and increase revenue.

Direct more traffic, customer retention, leads, and sales

It’s not always easy selecting the right marketing agency to achieve your business goals. Many of them create campaigns built around guesswork, which can’t deliver impactful results for your business. Hence, you need the right social media strategies that drive more traffic, and leads, to maximize revenue. According to statistics, there are 13% better conversion rates on social media than other forms of digital marketing.

Targeted campaigns will focus on location, gender, age, interests, liked posts, followers, etc. This will generate the data and metrics needed to create a custom social media advertising plan. Moreover, it will allow us to alter your social media ads to gain customer retention and loyalty. The goal is to create targeted campaigns to aim for targeted audience, with the right data.

All social media campaigns will be 100% customized to your unique business profile and goals. With a sharper and refined business profile, your business creates its brand identity and attracts customers. However, with direct response ads and quality management, you generate leads and sales, driving more traffic to your site. Moreover, better communication and integration of relevant trends will also increase customer engagement and retention.

Tried it before but didn’t get the results you wanted?

The investment, time, and effort into your social media campaigns should produce traceable sales and revenue. You’ve probably tried other social media marketing strategies but haven’t achieved the goals you set initially. If it’s not giving you more leads and sales, and better ROI, you need a better campaign. We understand the tricks this market can play on you but we’re here to provide you with better quality with no hassle. We focus on generating leads and customer retention, when we create your campaigns.

By targeting potential customers, we increase your ROI. The hyper-targeted campaign will target top leads and increase interest for existing customer. All of this provides your brand with the social presence it needs to increase sales.

We target your customers to increase brand visibility and reach, across multiple social media channels. With our campaigns, we deliver significant results with transparency so you can view your performance and growth. Moreover, by analyzing your competitors’ trends as well, we create focused strategies to make your business stand out. If you want significant results, you need strategies that connect with your existing customers while reaching potential customers as well.

FAQ’s
Frequently Asked Questions

The strategies and goals are more important than the social media channel itself. It is important to identify the target audience to develop the right marketing approach. Each social media channel has different tactics and benefits to convert your users.

While Instagram is best for short and on-the-spot ads, and Facebook provides video and poster ads, brands prefer YouTube for focused video advertising. With different benefits, techniques, and approaches, we will analyze your business profile to help you decide which social media platform is the best for you.

With the rise in competition, businesses prefer the internet as their primary media channel. It allows communication and creates many business opportunities. Hence, a professionally designed website is important to create a digital corporate image that stands out.

Big business or small, we’ll create your online presence according to your business profile. We will ensure that your website is SEO optimized, user-friendly, responsive, and compatible on all devices. We are dedicated to engaging with each project individually, exploring various needs, and provide solutions. Moreover, we make sure that your contents and valuable data are secure, so you don’t have to deal with any potential data breaches or cyberattacks.

We provide you with a clean, fast-loading, and user-friendly website. We’re here to help you establish your online presence in a remarkable way.

Your website needs to have better search engine results for your business to grow. Hence, we include the essential SEO elements that your website needs. This can range from meta tags, internal links, to proper URL structure. When your website is exposed to search engines, your potential customers can easily google your business.

YOUR VISITORS ARE YOUR CUSTOMERS
At the end of the day, your business and its success depend on your customers entirely. So, we understand your business profile (your product, service, target audience, and more), and explore the latest design trends in the web design industry.

Our creative web developers discuss design strategies based on your business goals and your customers. And, if our existing themes are not the ones for you, we also offer our custom web design services.

We create a unique website with different designs that develops a visual representation of your brand. After working with multiple clients, we understand that each business has different needs. However, it is our responsibility to adapt to your needs and provide design solutions to deliver what you require.

A good website should be clear with business information and proper structure. Furthermore, it should integrate graphics with the right color themes. This helps the user navigate easily on the website. The efforts in your business and the aesthetics of your website are very important. However, user experience is crucial and significantly impacts the user’s first impression.

Creating and designing optimized professional websites with user experience as a priority is our actual focus. For optimal response and interaction, it is important for your websites to be fast, responsive, and accessible for the user. Moreover, it is also important that you are able to easily edit your website whenever needed. The goal is for users to click on your website, and easily find the information they’re looking for. A user-friendly CMS can allow us to achieve that along with easier maintenance of your website.

We use trusted and approved plugins & resources to create a light framework with absolutely no compromise in performance. Hence, it allows your users to easily access your website. Ultimately, the features of your website are essential so your website does exactly what it needs to do. Our web design services allow you to select and include various features that you need, from the fancy search tool to the engaging blog – we got you covered.

After finishing each step, followed by our rigorous quality control, your new websites are ready to go live for users to see and interact with. Each website is hosted on the high-speed server, with web portals solutions.

The website will be SEO optimized, with quality user experience a CMS (Content Management System) that can be easily maintained, thus enhancing your business profile. Moreover, we understand the concerns regarding performance and security and why you want to avoid them.

Hence, we also take care of the online security and maintenance of your website. Using our creative energy and expertise, our web development team provides the results you need. Our professionally designed websites will create a strong online presence for your business that represents it perfectly.

Sometimes you already have a website designed for your business but something’s missing. Well, we can help you out. We use various strategies to improve your web design and focus on the issues that you notice in your existing designs. To improve your web design, we need to analyze your website, eliminate key problems, and locate any missing elements.

We will go over the current themes and components of the existing landing pages so that we can carefully plan and execute our design strategies. However, we understand that each change will impact other elements or the entire existing web design.

There are many factors to consider that may lead you to redesign your webpage. This includes, but is not limited to, cyberattacks, security issues, maintenance issues, user experience, design, etc. However, our professional staff is here with our web design services to deal with any issues. While redesigning may impact your design entirely, it is sometimes an important step to take.

Ready to change the game?

Take a step towards your business goals and connect with your customers like never before. Talk to our expert team of digital marketing experts today to create the perfect advertising plan to let your customers notice your brand.

Proud to work with 100+ Satisfied Customers

See what our clients have to say. Our creative strategies and dedication each unique project  has delivered amazing results to various industry-leading brands.

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